Wednesday, June 22, 2011

But I don't want to go among mad people

But the entire world is mad, so that is a rather hard request to grant.
Recently, the FDA announced that cigarette packages must feature images of the effects of smoking.  “We want kids to understand smoking is gross —— not cool —— and there’s really nothing pretty about having mouth cancer.” says FDA Commissioner Margaret Hamburg.  Images of a guy with an oxygen mask, a mother and child with smoke swirling around them, and a man with a  tracheotomy with smoke coming out the hole are among the pictures that will be required to appear on half, again I say half of the packaging, front and back.  
Now, I am no smoker.  In fact, I dislike the idea of smoking.  I'm not going to judge someone for a bad habit; it's their life, their body, ciggies are legal, so have at it.  However, these packages a) probably won't have much effect on kids because smoking still "looks cool," b) habitual smokers are going to continue smoking any way, and c) the government is intentionally harming a companies marketing abilities.  If the government is going to require that Camel, Marlboro, etc. have pictures of lung and mouth cancer on their packaging, should McDonalds and Buger King be required to put pictures of morbidly obese people and their hearts on the bags of Happy Meals?  Should Delta and Southwest be required to put pictures of crashes on their tickets?  Should Advil be required to put pictures of stomach ulcers on their bottles?  Should Hersheys and Nestle be required to put pictures of cavities on their packaging?  Should Porsche be required to put a picture of Ryan Dunn's crash on the sides of their vehicles?
I believe the firm and undeniable answer here is "no!"
Just because you smoke does not mean you are going to get cancer from that smoke.  Just because you eat a Big Mac doesn't mean you're going to get a heart attack from it.  Not every flight crashes into the Atlantic. It isn't fair to companies that employ hundreds of thousands of Americans to be singled out and villainized.  Camel, Marlboro, Newport, etc. aren't doing anything illegal.  They are selling a product, a potentially deadly one, but what product isn't deadly in some shape or form.  I mentioned some above, but think about it.  Really think.  Do you see pictures of suffocating children on the boxes of Legos?  No!  The new commercials the government has put out recently, with the black-lunged guy and the tar-mouthed girl, and they are plenty gruesome.  I've never had the inclination to take a puff, and I certainly don't have one now, but I feel that the FDA has taken this a step too far.  They either need to put these kinds of warnings on all products (which, I have no doubt, would be fought tooth and nail) or these kinds of "warnings" need to be discontinued completely.

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